Consumer Location Analytics

• Know where your customers live and work
• Know where they travel and how far
• Know which competitors they visit and how often
• Ultimately understand where the best site for your business is
• Or what you need to do to attract more customers to current sites

Join Kayleigh Pirie and Ashley Patterson of Ikano Insight as they explain the fundamentals of consumer location analysis:

• How to analyse consumer movement to and from your locations, and also competitor locations
• Understanding time of day, and day of week footfall patterns
• Seeing daytime and evening locations of consumers
• Identifying demographic groups