Area Prioritisation Engine – Strategic expansion
Quantify the true revenue potential of every new location
Get a complimentary analysis of your top 5 target areasOptimise store location
Maximise new store revenue while managing cannibalisation
Quantify the potential revenue of opening a new store in any area – and the cannibalisation expected from existing stores.
Compare predicted revenue by channel, shortlist locations you’re considering, establish the catchment areas with the greatest potential, and quantify the impact of a new site on your existing locations.

Unlock growth opportunities with smart site selection
Predict where to open your next location, and rank each area in a market based on their expansion potential.
Make informed decisions about where to open next – and how to maximise net new sales.
Shortlist expansion areas by catchment potential, sales channel mix, and expected cannibalisation – forecast the impact on your existing sites.

Complete market insight for optimal profitability
This is just one feature of the Area Prioritisation Engine (APE). The tool combines rich customer profiling, pinpoint location targeting, detailed audience insight, and dynamic pricing strategies to help you understand and reach your best prospects.
By bringing these capabilities together, APE empowers your whole business with clear, data-driven direction – helping you plan, prioritise, and grow with confidence, all from a single, integrated solution.

Get a free report and demo
Book a 30 minute demo call to see first-hand how the Area Prioritisation Engine works, discuss how it can make the most impact for you, and get a FREE report on your top 5 postcode areas (specific to your business and product):

Area Prioritisation Engine success
Useful resources to grow your customer value
Do you need to win new customers more efficiently?
Improving your sales and marketing with highly targeted, relevant communications will drive reduction in cost per acquisition, and increase in order values and customer loyalty.
If you’d like to discuss your specific requirements, just get in touch here: