Area Prioritisation Engine – Pricing module
Define the right price for each product in every area you sell
Get a complimentary analysis of your top 5 target areasThe PRICING module
What does it do?
The Pricing module surfaces average price paid for specific products, by customers in each of your local target areas. See price paid variation by product by area.
The Pricing module establishes the potential spend of consumers in every neighbourhood on your products by category, both at a basket and item level.
Fine-tune your proposition, setting the right price to appeal to new consumers, to promote specific products.

Why is it different?
Understand how much customers are willing to spend on each product category – at BOTH item and basket level – by EVERY postcode area.
Adapt your pricing and product mix to match local purchasing habits, to drive conversion and sales uplift.
Make smarter commercial decisions by aligning offer and price with consumer expectations.

Who benefits most?
Anyone responsible for pricing and pricing strategy:
Pricing Analysts, Category Managers, Merchandising Managers
Anyone responsible for inventory management and promotions:
Finance Managers, Store Managers, Inventory Heads

Get a free report and demo
Book a 30 minute demo call to see first-hand how Area Prioritisation works, discuss how it can make the most impact for you, and get a FREE report on your top 5 postcode areas (specific to your business and product):

Area Prioritisation Engine success
Useful resources to grow your customer value
Do you need to win new customers more efficiently?
Improving your sales and marketing with highly targeted, relevant communications will drive reduction in cost per acquisition, and increase in order values and customer loyalty.
If you’d like to discuss your specific requirements, just get in touch here: