At Ikano Insight we help retail brands leverage data insight to bring their customers closer and encourage loyalty at every brand touchpoint.
From identification of market share growth opportunity to design and implementation of loyalty schemes, our retail solutions and products will help you to achieve better sales and marketing results.
In many global markets we support one of the world’s most successful retail loyalty programmes – IKEA Family.
As experts in retail-focused analytics, we help retail brands world-wide target increased customer value and market share growth.
Our retail solutions and products
Our core product range includes consumer location analytics, customer data platforms, data visualisation tools and marketing automated solutions.
Each has been developed to discover the truth behind valuable data and use intelligent insight to better understand your customers and competitor customers, to increase engagement, loyalty and drive ROI.
Location Optimiser
Using data from over 1.6 billion opted-in smartphone users with the latest modelling techniques and data, the Ikano Insight team can deliver unparalleled insights into consumer location and movement in any location, including your competitors’ stores.
Based on extensive data analysis, Ikano Insight can precisely derive the demographic and location profiles of tracked consumers to precisely target market share growth for your business.
Loyalty Services
Ikano Insight knows how to make loyalty work with experience that ensures simplicity of implementation and management, optimised through the integration of the latest technology, advanced analytics and dynamic customer engagement.
Whether your loyalty scheme needs to be replaced, revised or implemented for the first time, Ikano Insight can design and supply a customised version of the world-famous IKEA Family retail loyalty programme.
Recommendation Engine
Ikano Insight’s decision science teams have innovated an AI solution that combines transaction and browsing activity with social and profiled characteristics.
Use to drive engagement with cross-sells and up-sells via personalised and highly relevant next purchase recommendations across all key channels.
Watch a video demo of consumer location analytics, to understand how you can observe competitor customer behaviour, and compare directly with your own to identify market opportunity
Book a data insight discovery meeting
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